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// Case study · Consulting · Business leadership

Leading the commercial side of Product, Data & AI at SQUER

Commercial and P&L leadership of a roughly 30-person business unit across product, data, and AI services.

Head of Product, Data & AI

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The role

I joined SQUER in October 2025 as Head of its Product, Data & AI business unit. I lead the commercial side and hold its P&L. My co-head leads delivery, and we share responsibility for the unit’s overall strategy.

My responsibilities

My work covers commercial strategy, sales, and go-to-market across product, data, and AI services. That includes offer design, positioning, pricing, strategic accounts, and the sales conversations themselves.

A central part of the role is connecting what clients need with what our teams can scope and deliver. I work on which capabilities become repeatable offers, which engagements need a bespoke approach, and how the commercial commitments fit the delivery organization.

Operational experience alongside the unit role

Through SQUER, I also served as interim Head of Engineering at Österreichische Post from October 2025 to September 2026. It was a client leadership mandate alongside my business unit responsibilities.

Read about the Österreichische Post mandate.